The Malaysia Midnight Sale Carnival made a spectacular return over the long weekend, drawing record-breaking crowds to Mahkota Parade, Melaka, and significantly boosting both tourism and the local economy.
[L-R] Azura Zainol Abidin; Chua Yong Wei, Ministry of Tourism, Arts and Culture; Nuwal Fadhilah Ku Azmi, Senior Director of Tourism Malaysia; Datuk Hj. Zaidi bin Attan, Deputy Exco for Tourism, Heritage, Arts and Culture of Melaka; Datuk Shadan bin Othman, Mayor of the Historic City Council of Melaka; Mohammed Sahir Johari, Centre Manager of Mahkota Parade
The event, held in conjunction with Melaka Bila Larut Malam – May edition 2025, delivered a high-energy mix of shopping, entertainment, and cultural showcases that left a lasting impact on both locals and visitors, as well as on the state’s tourism and retail sectors.
An influx of shoppers led to high hotel occupancy rates and brought significant benefits to local businesses, including vendors, performers, artisans, food & beverage outlets, ride-hailing drivers, and more.
The carnival received an overwhelming response from domestic tourists as well as visitors from Singapore and Indonesia, many of whom took the opportunity to shop during their vacation.
This successful event not only generates new income streams for the local business community but also further solidifies Melaka’s reputation as a premier shopping and tourism destination.
Running from 10:00 AM to 12:00 midnight, the carnival offered an unforgettable shopping experience.
A key highlight was the Special Sale Moment from 10:00 PM to 12:00 midnight on May 3rd, where shoppers with a minimum spend of RM250 stood a chance to win prizes worth over RM20,000.
Adding to the excitement, the carnival featured a vibrant lineup of activities, including a special appearance by Datuk Awie and Yasser Atak, raffles and giveaways, a balloon drop bonanza, “Lucky Pick” and “Spin & Win”, a mall treasure hunt, colouring and drawing contests.
There was also Labour Day outfit competition, traditional Melaka performances, flash mob, magic shows, balloon sculpting, face painting, sand art, giant Congkak and Connect 4 games, henna art, caricature, and a batik-making station.
This event was proudly supported by Tourism Malaysia, Tourism Melaka, Mahkota Parade, Parkson, Grand Swiss-Belhotel Melaka, and Ojas Electronic.
The organiser, Jalakx Sdn Bhd, extends its heartfelt appreciation to all partners, sponsors, and supporters for making the event a resounding success.
The Malaysia Midnight Sale Carnival is set to return next year, promising an even bigger and better shopping experience.
Read more:
