Let’s face it. We’ve all been stuck in the same playlist loop — same vibes, same beats, same old “For You” page.
But what if your next favourite song (and new bestie) was hiding along the cereal aisle of a convenience store? Or buzzing ‘after hours’ through a bookstore?
Well, Heineken® heard your sighs, skipped your music app ads, and said: “You know what? Let’s shake things up.”
Introducing Heineken® Refreshing Sessions — pop-up music events that’s all about getting you out of your music bubble and meeting new people in places you’d never expect.
What’s So Refreshing About It?
A DJ in a club? Been there. A live band in a bar? Same old story. But beats bumping between bookshelves, or sax solos weaving past the veggie section in your local grocery store?
That flips the script. By turning everyday spots into impromptu stages, these sessions make music feel brand‑new the second it drops somewhere no one saw coming.
Think bookstores. Think lifestyle gyms. Think of places where you usually say “Shhh” not “Encore!” And the best part? You can’t buy your way in. You gotta earn it.
Heineken® Refreshing Sessions x Timeleft!
Heineken® believes music is better when it’s shared. But we get it—not everyone has someone to join them at events like Heineken® Refresh. That’s often enough to keep people from going at all.
This year, Heineken® teamed up with Timeleft to change that.
Timeleft isn’t just another event app—it’s our partner for sparking new friendships around great music.
Timeleft connects you with new people over a relaxed pre-event dinner. No pressure, no awkward small talk—just good food and great conversation.
By the time you need a music event buddy, you’re no longer going solo—you’re showing up with new friends who are just as into it as you are.
Wanna Join the Party?
We’re glad you asked!
Option 1: Download and sign-up via the Timeleft App, meet over dinner, then glide into Heineken® Refreshing Sessions for live tunes and an ice-cold Heineken®. Cool, right?
Option 2: Feeling curious? Just drop a comment under Heineken® ‘s pinned Refreshing Sessions post and you might stand to win an exclusive invite from Heineken® via DMs.
Yup, no lines, no queues — just you, your phone, and a ticket to one of the coolest music events of the year.
Whichever way you choose, you’re not just signing up for a music pop-up session — you’re signing up for a vibe.
Where’s the Party Popping Next?
Heineken® is flipping the script on live music by hosting these surprise sessions in places you’d never expect. Here’s what’s locked in so far:
- Refreshing Session @ Qra, Arcoris
Date: 21 May
Time: 5pm onwards
- Refreshing Session @ Eslite Bookstore, Starhill Gallery
Date: 28 May
Time: 5pm onwards
And if you make it to one of these refreshing sessions? You’ll get a free Heineken®!
More Than Just Music
Let’s be honest. This isn’t just about discovering new music, it’s about discovering people, ideas, maybe even a new perspective. Heineken® isn’t just tossing another event your way.
They’re remixing how we connect, vibe, and experience sound together. From unexpected venues to unexpected friends, you never know what you’ll discover.
One Last Thing…
Heineken® is strictly for non-Muslims aged 21 and above. And hey, always keep it classy—when you drive, never drink. #EnjoyResponsibly
Ready to step out of the loop and into something truly unexpected? Download the TimeLeft app here or drop a comment under Heineken® ‘s pinned Refreshing Sessions post on Instagram to unlock your invite.
Head to Heineken® Refreshing Sessions for more information! Follow Heineken® on Instagram and Facebook for more fresh drops.
#Heineken #HeinekenMY #HeinekenRefresh #RefreshYourMusic
